
DC Lindy Exchange
We built a plan for digital transformation of the annual swing dance event, including digital marketing, website guidelines, dashboards for benchmarking and measurement, and strategy for a website redesign.
I've worked on lots of projects across various industries, using a whole host of technologies, and here are some of my favorite stories to tell!
We designed a new website to help the advocates for generic and biosimilar medicines and drive engagement with their users and bring their brand to life.
2017 Acquia Engage Award
We designed and prototyped a Slackbot that streamlines project onboarding, delivering document summaries and task liststhat help our team find the right information at the right time. Our project tied for third in the 2025 Fearless Purple Hackathon despite an unfinished body of work.
3rd Place in the 2025 Fearless Internal Purple Hackathon
We created customized views of coming of ager journeys to Medicare based on their scenarios. Our improvements resulted in improved access to Medicare applications, improved customer satisfaction, and more personalized guidance.
Our work contributed to a 15-24% increase in customer satisfaction for new Medicare beneficiaries
We partnered with the regional health system to redesign their public-facing website to serve as a gateway to the Digital Front Door project, a project to merge all digital touchpoints and improve how they direct patients to the appropriate form of care.
A comprehensive look at my work across different technologies and industries
We built a plan for digital transformation of the annual swing dance event, including digital marketing, website guidelines, dashboards for benchmarking and measurement, and strategy for a website redesign.
We conducted a full website redesign strategy, including a robust discovery, IA & content, template configuration, and personalization. Additionally, we served as UX consultants, training the client team to make updates on their own post-launch.
A site review for the Boston-area dance school to facilitate a website enhancements roadmap.
We partner with the online university for working professionals in an ongoing basis to consistently improve the website through A/B Testing. Every three months, we build a roadmap of upcoming tests to increase their leads and improve their understanding of their users' journey through the site.
We conducted a series of five rapid prototyping workshops as part of a website redesign effort to align teams on content needs, hierarchy, and functionality for key templates.